Quotes by Michael Bierut

Michael Bierut

A good cook can make something amazing out of even the blandest ingredients. Still, you don’t want to eat the exact same dish every day.

Dishes

Ingredients

Want

A lot of times, you design a logo to be timeless, but with something like the Olympics, timelessness is maybe not something you should be going for.

Design

Logos

Olympics

A lot of times, you design a logo to be timeless, but with something like the Olympics, timelessness is maybe not something you should be going for. Maybe you should be trying to come up with something that will really become associated with a moment in time, a few weeks, that happened, period. Then you look back, think about it and connect it with that time. It may look dated later but it will be still be evocative.

Design

Thinking

Trying

A simple MS Word document, or a Powerpoint presentation, has its limits, particularly the unpredictability in how the page will actually display. With a PDF, you are locking down all those variables.

Limits

Pages

Simple

Australia has always put out some good design, particularly environmental graphics. I associate that with Australia, more so that a lot of other places. Whether that has anything to do with the landscape, who knows?

Australia

Design

Environmental

Australia is one of the few places that I can think of where the cities, at least those I’ve been to, seem to have strikingly different characters and visual textures. To an American like me, there’s basically Melbourne, Sydney and Brisbane and the rest is all bush.

Character

Cities

Thinking

Australia seems to strike a balance between big and small. It’s big enough to have that diversity, but not so big that it disintegrates into something that is not connected.

Australia

Balance

Diversity

BE PURPOSEFUL AND THOUGHTFUL IN THE CHOICES YOU MAKE WHEN THE OPTIONS ARE NEARLY INFINITE.

Choices

Choices You Make

Thoughtful

Certain kinds of typeface design and typographic design are designed to persuade: we can make this company look modern if we use a crisp sans serif typeface, or we can make this restaurant look like its been around forever if we use typefaces and layout styles that have been around forever too. But there are other categories, and ballot design is one of them, where the goal should be to be purely functional. There have been notable failures in this category.

Design

Forever

Goal

Compared with now when almost everyone knows what graphic design is and has some sort of access to the tools to make it, back then, it was really esoteric, you had to quantify it as being ‘like commercial art’, as one still does in certain circles. It was a strange thing to want to do for a living.

Art

Circles

Design

Follow The Behaviour University in order to get the greatest quotes from the greatest people of all time so that you can tap into your own greatness.

Addresses

Art

Attention

Australia

Authenticity

Balance

Beach

Believe

Business

Butterfly

Calling

Can Do

Character

Choices

Choices You Make

Circles

Cities

Class

Clients

College

Comic

Comic Sans

Communication

Computer

Conscious

Consciousness

Country

Creativity

Design

Design Process

Design Work

Designer

Directors

Discovering

Dishes

Diversity

Doe

Enthusiasm

Environment

Environmental

Example

Experts

Eye

Facts

Favors

Fiction

Firsts

Focus

Forever

Generations

The Future Blueprint

Tool

The Home Therapist: Anti Anxiety

Tool

The Autobiography

Tool

The Behaviour Diary

Tool

The Dating Diary

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The Relationship Therapist

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Quotes by Michael Bierut

Michael Bierut

A good cook can make something amazing out of even the blandest ingredients. Still, you don’t want to eat the exact same dish every day.

A lot of times, you design a logo to be timeless, but with something like the Olympics, timelessness is maybe not something you should be going for.

A simple MS Word document, or a Powerpoint presentation, has its limits, particularly the unpredictability in how the page will actually display. With a PDF, you are locking down all those variables.

Australia has always put out some good design, particularly environmental graphics. I associate that with Australia, more so that a lot of other places. Whether that has anything to do with the landscape, who knows?

Australia is one of the few places that I can think of where the cities, at least those I’ve been to, seem to have strikingly different characters and visual textures. To an American like me, there’s basically Melbourne, Sydney and Brisbane and the rest is all bush.

Australia seems to strike a balance between big and small. It’s big enough to have that diversity, but not so big that it disintegrates into something that is not connected.

BE PURPOSEFUL AND THOUGHTFUL IN THE CHOICES YOU MAKE WHEN THE OPTIONS ARE NEARLY INFINITE.

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Topics by Michael Bierut

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The Future Blueprint

The Home Therapist: Anti Anxiety

The Autobiography

The Behaviour Diary

The Dating Diary

The Relationship Therapist

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