Quotes by Jakob Nielsen

Jakob Nielsen

…pay attention to what users do, not what they say.

Attention

Pay

User Experience

…the book is a manifesto to make the Web atone for the sins of computers and regain a level of simplicity that can put humanity at peace with its tools once again.

Book

Humanity

Simplicity

A general principle for all user interface design is to go through all of your design elements and remove them one at a time.

Design

Elements

Principles

At most project meetings, everyone has a seat at the table except the poor victims who will have to operate the technology.

Poor

Tables

Technology

Clear content, simple navigation and answers to customer questions have the biggest impact on business value. Advanced technology matters much less.

Impact

Simple

Technology

Designers are not users.

Design

Designer

Users

Developing fewer features allows you to conserve development resources and spend more time refining those features that users really need. Fewer features mean fewer things to confuse users, less risk of user errors, less description and documentation, and therefore simpler Help content. Removing any one feature automatically increases the usability of the remaining ones.

Errors

Mean

Simplicity

Good information architecture makes users less alienated and suppressed by technology. It simultaneously increases human satisfaction and your company’s profits. Very few jobs allow you to do both at the same time, so enjoy.

Information

Jobs

Technology

In the attention economy, anyone trying to connect with an audience must treat the user’s time as the ultimate resource.

Attention

Economy

Trying

Information Overload = “information pollution”

Information

Information Overload

Pollution

Follow The Behaviour University in order to get the greatest quotes from the greatest people of all time so that you can tap into your own greatness.

Apples

Appropriate

Attention

Attitude

Average

Backdrop

Book

Copying

Customers

Design

Designer

Economy

Elements

Errors

Expectations

Faults

Feedback

Feels

Giving

Host

Humanity

Impact

Information

Information Overload

Jobs

Keys

Loyal Customers

Mean

Order

Pay

People

Phrases

Pollution

Poor

Practice

Principles

Products

Progressive

Prove

Real

Self

Should

Simple

Simplicity

Simplify

Survival

Tables

Tasks

Technology

Three

The Future Blueprint

Tool

The Home Therapist: Anti Anxiety

Tool

The Autobiography

Tool

The Behaviour Diary

Tool

The Dating Diary

Tool

The Relationship Therapist

Tool

Quotes by Jakob Nielsen

Jakob Nielsen

…pay attention to what users do, not what they say.

…the book is a manifesto to make the Web atone for the sins of computers and regain a level of simplicity that can put humanity at peace with its tools once again.

A general principle for all user interface design is to go through all of your design elements and remove them one at a time.

At most project meetings, everyone has a seat at the table except the poor victims who will have to operate the technology.

Clear content, simple navigation and answers to customer questions have the biggest impact on business value. Advanced technology matters much less.

Designers are not users.

Good information architecture makes users less alienated and suppressed by technology. It simultaneously increases human satisfaction and your company’s profits. Very few jobs allow you to do both at the same time, so enjoy.

In the attention economy, anyone trying to connect with an audience must treat the user’s time as the ultimate resource.

Information Overload = “information pollution”

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Topics by Jakob Nielsen

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The Future Blueprint

The Home Therapist: Anti Anxiety

The Autobiography

The Behaviour Diary

The Dating Diary

The Relationship Therapist

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