Ines de La Fressange Archives - The Behaviour University

Even if you live in a tiny village, there’s an Internet site. It’s quite easy to find clothes, but sometimes women don’t know how to mix them.

Clothes

Tiny

Village

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Fashion is made up of paradoxes. There was a key moment in fashion. When the Japanese first arrived – Comme des Garçons, Yohji Yamamoto, and all – I have to humbly admit that I didn’t understand the importance of it at all. It was Jean-Jacques Picart who explained it to me. They had a huge influence in that they showed that aestheticism could be different from prettiness, that there was beauty and that beauty was beyond pretty.

Different

Fashion

Influence

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I think the essence of fashion is lightness, frivolity, and I’m very nostalgic for the time when Bérard was doing the windows, Cocteau was writing a play, Chanel did the costumes, Bérard did the sets. I don’t have to tell you this, because Colette was the first to have revived the Rue St.-Honoré by precisely doing windows that attract people. And I really like that spontaneous spirit. And so, you’re lucky to be with Colette, because it’s a magic word.

Fashion

Thinking

Writing

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It is true that in France, women put on less things. If they have a necklace, they don’t put on earrings; if they have nail polish, they don’t put on all their rings and all their bracelets.

France

Nails

Necklaces

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It’s important to keep up the idea of the brand, even beyond sales.

Important

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One thing Della Valle taught me is the power to say no if something isn’t right. That mattered even over sales.

Ifs

One Thing

Taught

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One thing Della Valle taught me is the power to say no if something isn’t right. That mattered even over sales. Now it’s rolling and finally, after having been PR, boutique director, operator, messenger, and everything else, I’m finally in the role I like the most – court jester. And that’s what I was doing at Chanel before.

Jester

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People imagine I am always in a Bentley with pearls and diamonds and black glasses and Karl Lagerfeld next to me.

Black

Glasses

People

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The secret of great style is to feel good in what you wear

Feel Good

Secret

Style

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Well, that’s why I really love Diego Della Valle, because he’s crazy. Instead of going out to find a top business school graduate, for whom it would have taken five years to see the difference between a ballet shoe and a book, he asked me to revive the label. It’s a bit like Balenciaga. Brands like Vivier are pillars – they are monuments of fashion; they are names we don’t forget. But the general public doesn’t necessarily know that and therefore we had to get the name re-known.

Book

Crazy

Fashion

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Quotes by Ines de La Fressange

Ines de La Fressange

Even if you live in a tiny village, there’s an Internet site. It’s quite easy to find clothes, but sometimes women don’t know how to mix them.

It is true that in France, women put on less things. If they have a necklace, they don’t put on earrings; if they have nail polish, they don’t put on all their rings and all their bracelets.

It’s important to keep up the idea of the brand, even beyond sales.

One thing Della Valle taught me is the power to say no if something isn’t right. That mattered even over sales.

People imagine I am always in a Bentley with pearls and diamonds and black glasses and Karl Lagerfeld next to me.

The secret of great style is to feel good in what you wear

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